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Quick Facts about WORLD OF WINDOWS

Giving you peace of mind

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WOW is a unified force of experience, intellect and passion in our operation

Meet the Team

Nick Hudson

Chairman (non executive)

Nick qualified at the University of Witwatersrand with a BEconSC in Statistics and Actuarial Science. As Partner in Oakmont Capital, Nick brings vast experience to the board, given his rich history in the banking, underwriting and private equity sectors.

Alan Reed

Chief Executive Officer

Alan, having qualified as a CA (SA), was a founder of the business in the early '80s, and instrumental in the continuous growth in turnover, geographical expansion and vertical integration of the supply chain. Although focusing on the direction of the business, he remains fully involved in the day-to-day operations ensuring customer satisfaction.

Bernard Sellmeyer

Director (non executive)

Bernard qualified at UCT with a BCom and MBA. He is a partner at the Oakmont Partnership, a private investment firm that seeks to partner with South Africa's greatest entrepreneurs and co-invest alongside selected investment partners.

Dave Whelan

Director (non executive)

Dave is an industrialist with significant experience across a number of sectors, and is a qualified Chemist with an MBA from Witwatersrand University. His contribution to the board in terms of good corporate governance, practical experience and widespread networks is invaluable to the Executive team.

David Elliott

Business Development Director

David has gained over 20 years of experience in the construction industry in South Africa and the United Kingdom, having qualified with a BTech in Construction Management and PrCPM registered with the SACPCMP. Given his broad experience across the industry, his core value-add to the business is in providing strategic direction to the board, driving innovation and contributing to business development, with a focus on major projects.

Anton Fish

Regional Director(JHB)

Anton has been working in the aluminium industry for over 20 years and having run his own business, he has gained invaluable experience from estimating through to operations, which he brings to the Board. Although heading up the Gauteng region, he is delivering projects from Namibia to Swaziland, and using the skills he has built up to develop the team and increase the focus on the customers.

Mike Trehearn

Operations Director

Mike graduated from Witwatersrand University with a BSc Building in the '80s and is focused on the operational requirement of the business across the group and all eight countries. Having over 30 years of experience in the construction industry, with over 20 being in the aluminium industry, he is well positioned to continue to add significant value to the business to ensure delivery and customer satisfaction.

Prince Maphupha


Prince graduated with a BCom, and has spent over 20 years in the aluminium industry, having managed diverse portfolios all the way from the commercial aspects of the contracts, directing the factory to the industrial relations side of the business dealing with unions. Prince’s value to the business is therefore broad-based, with focus on ensuring the business contributes meaningfully to B-BBEE, as well as ensuring the value of our enterprise development and training is literally seen by our customers.

Donovan Adams

Factory Director

Donovan has gained over 15 years of experience in the aluminium industry, having worked his way up through the ranks from the supply side of the industry to directing the factory operations, having also spent a successful term on the sites. This is a significant responsibility that Donovan passionately thrives on, delivering products for about 50 projects concurrently in eight different countries.

Carlo van der Merwe

Exports and Glass Director

Carlo studied in the realms of financial administration and has over 20 years of experience in the aluminium industry, which stood him in good stead to provide value to the business in both the procurement of glass and the control of the export of product to the various countries. His wealth of knowledge in glass has positioned him to provide a service to customers requiring advice on the critical aspect of specifying performance glass for projects.

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